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K A R E L M O T L I K
UI & web designer
logo and e-commerce

BoxforKing

BoxforKing
client
typography, branding, photography, web design
role
November 2016
created
01

About

As a co-founder of this project, I was in charge of the complete creation of the visual identity of the new BoxforKing brand. It was mainly about logo design, color palettes, typography and web design, as well as the production of product photos.

02

Color palette

Primary Teal
#00c39b
Secondary Indigo
#5b5daa
Secondary Cream
#c6af86
Dark Grey
#343434
03

Typography

Robot Slab Bold
Google Fonts
Open Sans Regular
Google Fonts
Open Sans Bold
Google Fonts
04

Concept & Design

The design was based on attractive photographs and a simple, elegant layout.

Conceptual layout

The individual elements and their appearance have been designed with clarity and user-friendly interface in mind.

Responsive design

For convenient shopping, the layout was adapted to all devices.

Logo construction

The goal was to create an easy-to-remember mark, so I used basic geometric shapes.

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